The Wall Street Journal: Can your company pursue multiple paths to innovation at the same time and come out ahead on all counts? Maybe not, according to a recent piece by joint authors  Frank T. Rothaermel and Andrew M. Hess entitled Finding an Innovation Strategy That Works. On the results of a five year study on companies that tried to innovate in multiple ways, they write,

I'm Not Actually a Geek: Much like General Mills' innovation of packaging its cereal in smaller boxes, Tide brand detergents are getting a down-market makeover that's being marketed in an unexpected manner. Hutch Carpenter has details of this strange twist of "new and improved" (or maybe it should be called "old and the same?") in his topical piece, Tide Basic Detergent. Is this Innovation? He writes:

The Washington Post: What do John Doerr, partner in the venture capital firm Kleiner Perkins Caufield & Byers, and Jeff Immelt, chairman and chief executive of General Electric have in common? A passion for helping America move towards energy independence as quickly as possible by leveraging the nation's penchant for innovation and the "can-do" attitude that is the bastion of our nation's entrepreneurs. From a recent joint piece, the two suggest a few things that will help the US unshackle itself from foreign energy suppliers and strengthen our economy and nation in one fell swoop:

BusinessWeek.com - NEXT: Returning veterans of the Iraqi and Afghanistan wars can take advantage of a innovative new program to help them recover from the effects of Post-traumatic stress syndrome (PTSD), thanks to the efforts of an entrepreneurial startup. Jessie Scanlon reports: